Brilliant.

Islamabad? Not at all. Sam Kekovich is back with this year’s installment of his Australia Day lamb TVCs.

Wishing you a merry Christmas…

If he or she isn’t using social media, you have to ask the question, “Why not?” It probably indicates that there’s a lot of talking going on, but not so much listening.

Here’s a quick overview from study “Fortune 100 CEOs are Social Media Slackers”. It shows how the most powerful CEOs are disconnected from Twitter, LinkedIn and Facebook, and thus are disconnected from their customers.

• Only two CEOs have Twitter accounts.
• 13 CEOs have LinkedIn profiles, and of those only three have more than 10 connections.
• 81% of CEOs don’t have a personal Facebook page.
• Three quarters of the CEOs have some kind of Wikipedia entry, but nearly a third of those have limited or outdated information.
• No Fortune 100 CEOs have a blog.
• Twitter was the least used service by Fortune 100 CEOs, despite it being one of the fastest growing social media networks.
• LinkedIn only attracted 13 Fortune 100 CEOs, five of which had just one connection.

Below is a four-minute video, produced by local police in Gwent, Wales, that has gone viral, attracting more than 1.5 million views on YouTube alone. Unfortunately, YouTube has restricted viewings to those over 18 because of its graphic nature, although through sharing on sites like Facebook and embedding on other websites (like I have) gets around the issue.

In a statement on the Gwent Police website, they are hoping the video can be used in schools across the U.K. to deter texting while driving “because we want to stop ALL drivers, but particularly young and new ones, from causing accidents”.

Effective? I reckon it might just be. I’d love to see this picked up as a public service announcement and played at the cinemas in its entirety. Pass it on – this one needs to be seen, and not just by kids, but by adults, whom are all too guilty of this activity.

Very clever episode of “Will it Blend?” where a selection of Olympus kit gets smoothified. Check it out.

Now there’s a headline, and I make no apologies for the pun.

It seems that somehow I’ve managed to become an “influencer” in the field of women’s fashion.

Not once now, but twice have I received press releases for Hollywood Tape in the past week. The first time I thought it was a mistake, I promptly tweeted it and forgot about it.

Today, I’ve received another press release from Fleur Peters of Mark Communications entitled “Hollywood Fashion Tape: Rescuing Women from Wardrobe Malfunctions!”

Avoid embarrassing fashion faux pas, with one of the many innovative products available from Hollywood Fashion Tape and Shapes. We’ve got you covered (from every angle)!

Quite amusing! Anyway, you get the picture. Now, last time I looked I noticed I wasn’t sporting C-cup breasts, nor am I candidate for manboob reduction surgery and need just a little bit of help in the mean time. So, I can only wonder why Mark Communications have considered to add me to a list of influential bloggers that they believe it’s OK to spam me with this material because I can be contacted through my website.

This is a great example of a PR FAIL. To get the right bloggers talking about the content in the right fashion is the desired effect and building that relationship is paramount. This just makes the communications firm look a little silly first and foremost, and one has to wonder if Trendtrade Fashion are aware of how their money is being spent.

Lastly, I’m not going to post a link to the Hollywood Fashion tape website because that would actually be helping the campaign from a search engine optimisation perspective – just another thing to be considered when working in this space.

Wieden + Kennedy’s Amsterdam office created Let It Shine – a Honda commercial in which a bank of cars (Honda’s, naturally) arranged in a grid, use their headlights as pixels to create an animated sequence.

Here’s an ad we developed for Veet, the hair removal brand… A parting message for George W in the Sydney Daily Telegraph today.

JWT New York present us with this little kitty on rye.

Does it taste like chicken? That is the question.