Benn Glazier [weblog]

I've recently relocated to London from Sydney and I'll ramble about good food and drink around town, eclectic electronic music, absolutely anything to do with digital media, throw some sport (more than likely cricket) in and the odd personal experience — as seen through my camera lens.

Hello Ladies…

Brilliant.

International Australia Day

Islamabad? Not at all. Sam Kekovich is back with this year’s installment of his Australia Day lamb TVCs.

Hey… I Like Sprouts!

Wishing you a merry Christmas…

The Blendtec Guy Takes On Olympus…

Very clever episode of “Will it Blend?” where a selection of Olympus kit gets smoothified. Check it out.

And I Cringed…

A recent ad for Lenovo.

It’s A Beautiful Day For Cancer

There’s a strong message here that you can’t ignore. High end production qualities too. A quality viral piece from the Cancer Council?

Enterprise & Web 2.0 for Financial Services

I will be part of a panel discussion on Corporate Blogging tomorrow at Online Banking Review’s – Enterprise @ Web 2.0 for Financial Services conference.

Other topics include:

  • The business benefits of Enterprise 2.0
  • Building a collaborative culture inside a conservative corporation
  • Enterprise investment in Web 2.0 technologies
  • How to make your Enterprise 2.0 project a success
  • Peer-to-peer lending: friend or foe?
  • Enabling effective video communications

More details at Online Banking Review.

You Think You Know Your Customers?

Right?

Wrong.

Super Mario meets nab

Whether it was done internally at nab, by someone at Clems or a client fanboi, or someone at Clems claiming it was done on the “outside”, it’s a clever piece of work. Tongue in cheek and a little cute.

Are You A Bogan?

Drambuie have taken a bold, and somewhat brash approach with this video. Instead of showing people endorsing your product, they’ve gone the other way – displaying people who completely dislike, even hate your product. It’s a clever approach as it truly illustrates the type of people who will not be seen drinking it.

The website that ties in with the campaign is a wee bit naff. However, the executive summary is worth a read – tongue in cheek and telling it like it is.

Much respect to the bloke who says “It’s not for a rough bloke like me.” Now is that a Bentley in the background for added effect? Not at all… more likely a Chrysler 300C.

So… Are you a bogan? Or are your a prince?

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